Founded in 2007, Alp N Rock presents as a ready-to-wear brand by Swiss-Canadian designer Susanne Reich.

Born from the desire to create pieces that transcends trends, with an emphasis on quality and fit, each season is a collection of timeless pieces that bear Alp N Rock's signature detailing and aim to offer a thoughtful perspective on multi-hyphenate dressing.

Every piece is produced with supreme attention to craft, and the highest caliber materials and construction available.


We're striving for a smaller footprint. Innovation, planet-friendly materials and a focus on fair trade production are at the heart of our initiatives.
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Giving Back

Up to 10% of profits go to the Room to Read foundation, supporting children's literacy and gender equality around the world.
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We are proud to be 100% cruelty-free. Our high quality alternatives prove that choosing to make a positive impact is not only possible, but preferred.
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